Senior Brand Manager Consumer Products GSA

Position Summary

Senior Brand & Licensing Manager Consumer Products GSA (Maternity Cover)

Position Details:

Division: International Consumer Products

Location: Munich

Department: International Licensing

Reports to: SVP International Licensing

Contract: Fixed Term Contract (Maternity Cover)

Responsibilities

• Responsible for meeting the budget and expanding the licensing business.
• Investigate and execute new business opportunities, according to the retail and product strategy.
• Responsible for the day-to-day management of licensees in close collaboration with the agent. Supporting and monitoring licensees to ensure that products are in line with product/retail strategies, brand direction and general network routes.
• Develop and create marketing and product concepts in collaboration with the licensees.
• Responsible for all retail and product promotional sales promotions as well as asset creation and delivery in cooperation with the internal stakeholders, external partners and agencies.
• Enable and manage a strong internal network to work effectively across functions and departments to leverage on joint assets and opportunities.
• Identify new program franchises including the managing of background rights check.
• Oversee and approve all creative assets, in collaboration with the int. creative team, including concepts, packaging, product and marketing material.
• Negotiate, coordinate amendments, renewals and new contracts in support of the int. legal department.
• Analyse royalty reports and regularly liaise with licensees and the int. contracts manager to review commercial targets and marketing spend.
• Act as the main point of contact for internal stakeholders, agents, licensees for general brand and programme information, legal and finance updates and requirements.
• Create compelling sales and pitch presentations.
• Create quarterly status reports for SVP International Consumer Products and other GSA internal stakeholders.

Requirements

• Broad experience in Licensing and Brand management as well as a solid knowledge in the retail industry
• A good instinct for new market developments and consumer trends
• Experience in liaising and leading multiple stakeholders, including agent, partners and agencies
• Excellent organization, communication and project management skills
• Independent, proactive, self-starter with ability to perform solution orientated work
• Good assertiveness skills, high flexibility and resilience
• E xcellent negotiating and presentation kills
• Very good command of written and spoken German and English

Apply Now