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Corp Comms & Seller PR Manager (f/m/d)

eBay Inc. is a global commerce leader that connects millions of buyers and sellers around the world. We exist to enable economic opportunity for individuals, entrepreneurs, businesses and organizations of all sizes. eBay Marketplaces operates in 190 markets around the world.

Looking for a company that inspires passion, courage and imagination, where you can be part of the team shaping the future of global commerce? Want to shape how millions of people buy, sell, connect, and share around the world? If you’re interested in joining a purpose driven community that is dedicated to creating an ambitious and inclusive workplace, join eBay – a company you can be proud to be a part of.

About the team:

We are passionate about connecting buyers and sellers around the world and creating opportunities through commerce and technology. Our responsibilities include all aspects of eBay’s business in the EMEA region including eBay’s operations in major European markets -- UK, Germany, France, Italy, and Spain -- as well as driving growth in emerging markets such as Turkey.

The Corporate Communications & Seller PR Manager will help define and bring to life eBays corporate narrative in Germany with a particular focus on positioning eBay as the partner of choice for small businesses. Together with the Corporate Communications & Seller PR Lead you will build and drive communications strategy for business milestones and major developments on the marketplace that help position eBay as commerce and tech leader. The role includes building and maintaining trusted cross-functional relationships across the business (Verticals, Consumer PR, Government Relations, Seller Marketing, Project Leads and Leadership Team). You will use media relations to pitch programs and stories that will drive positive perception and relevance of eBay with target audiences.

We are seeking for a communications professional who is passionate about our brand and about developing narratives that demonstrate the power of a global marketplace, creating integrated seller-related campaigns and driving bold, distinctive work across earned and owned channels. A track-record in issues and crisis communications is equally important. You will be working within the communications team and our agency partners.

You will be part of a great team in an agile and international environment and a work culture that’s been genuinely committed to diversity and inclusion since its founding more than 20 years ago. At eBay we’re passionate about connecting people with the things they love. As one of the world’s most vibrant online marketplaces, we pride ourselves on technology-led innovation and want to help shape the future of commerce across Germany and the world. We put our customers, buyers and sellers, at the center of everything we do. As a global brand our purpose is to build opportunities for individual sellers, small businesses and large merchants, for shoppers seeking value, selection and convenience and for our people, who seek to make the world a better place.

The Responsibilities

  • Co-own the areas of Corporate Communications and Seller PR for eBay in Germany, with a particular focus on

  • Positioning of eBay as THE partner of choice for SMBs

  • Ongoing business milestone storytelling for eBay in Germany

  • Business & retail media and influencer relationship building and maintenance

  • Issues & crisis management

  • Seller success storytelling

  • Executive Positioning

  • Establish and nurture relationships with key retail and technology media and influencers

  • Manage eBay DE’s Corporate LinkedIn and Twitter channels

  • Develop and execute Corporate Communications and Seller PR plans for eBay Germany, working closely together with e.g. Consumer PR, Government Relations, Seller Marketing, Project / Vertical Leads, DE Leadership

  • Reactively manage business-related issues and incoming related media inquiries

  • Work with agency partners to drive a steady stream of proactive and reactive corporate coverage throughout the year

  • Align with EMEA & Global Corporate Communications & Seller PR

The Profile

  • A minimum of five years of corporate communications experience delivering smart and effective strategies – preferably in a global corporation or agency

  • Bachelor’s degree required

  • Strong ability to manage media relations and collaborate with media and partners

  • Ideally media relations experience with top tier and trade reporters

  • Ability to work cross-functionally in a dynamic team environment and maintain positive relationships with key business partners

  • Ability to connect the dots between business initiatives to find and create news or identify industry trends where eBay can stand out as an innovator and leader

  • Demonstrated record of pitching and placing proactive media stories and reactively managing press inquiries across retail, B2B and technology media

  • Demonstrated record of creating and driving successful communications strategies and creative campaigns that are strongly rooted in business goals

  • Demonstrated success collaborating and influencing diverse business partners (especially those at senior levels/C-level executives) in a highly matrixed organization

  • Excellent writing skills and able to translate narratives into different formats (from story pitches to presentations)

  • A highly creative, solution-focused approach with a ‘can-do attitude’

  • Great teammate with a passion to work collaboratively

  • Experience of working in a fast-paced business environment

  • Passion for Retail as well as for the eBay brand

  • Excellent written and spoken German and English


Benefits are an essential part of your total compensation for the work you do every day. Whether you’re single, in a growing family, or nearing retirement, eBay offers a variety of comprehensive and competitive benefit programs to meet your needs. Including maternal & paternal leave, paid sabbatical, and plans to help ensure your financial security today and in the years ahead because we know feeling financially secure during your working years and through retirement is important.

We love creating opportunities for others by connecting people from widely diverse backgrounds, perspectives, and geographies. So, being diverse and inclusive isn’t just something we strive for, it is who we are, and part of what we do each and every single day. We want to ensure that as an employee, you feel eBay is a place where, no matter who you are, you feel safe, included, and that you have the opportunity to bring your unique self to work. To learn about our Diversity & Inclusion click here:



eBay Inc. is an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status.  If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected]  We will make every effort to respond to your request for disability assistance as soon as possible.

For more information see:  EEO is the Law Poster and EEO is the Law Poster Supplement

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