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RS Components

Digital Senior Specialist

RS Components Sp. z o.o.

RS Components is the trading brand of Electrocomponents plc, the world’s leading high service distributor of electronics and maintenance products. With operations in 32 countries, we offer more than 550,000 products through the internet, catalogues and at trade counters to over one million customers, shipping more than 46,000 parcels on the same day the orders are received.

Digital Specialist/ Senior Digital Specialist

Workplace: Warszawa

Responsibilities:

  • Plan, manage and optimise paid search campaigns
  • Manage the interface with the SEO team to optimise SEO to drive traffic
  • Identify and implement initiatives to drive traffic, conversion and digital sales growth (i.e. onsite personalisation, offline order migration) for the Eastern Europe markets
  • Follow the positioning of RS Components in search engines results as well as monitor competitor activities from a digital perspective
  • Monitor key digital performance indicators supported by the data analyst
  • Provide insights and recommendations to leadership and key stakeholders in digital
  • Provide inputs to the digital team in order to optimise the website (ergonomics, functionality, navigation) via frequent contacts with local managers (customer service, sales) and central teams
  • Support the execution of the multi-channel campaigns and in particular focus on improving digital marketing activities.

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