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eBay

Analyst - Global Marketing Analytics

eBay Classifieds Group (eCG) is an innovative leader in online classifieds with thirteen brands that span the globe. Our sites help people find whatever they’re looking for in their local communities – whether it’s a job, an apartment, a sofa, a car, a concert ticket, financial services or new friends. Every connection made or item found makes a difference by creating a world where people share more and waste less. People who want to connect and trade visit our sites because they’re fun, easy to use and built on trust.

About the business:

Classifieds is shaping the future of local commerce by bringing people together through an enriched online experience that allows them to reach out to the community around them. We are comprised of more than 1,000 people who are passionate for local trade and maintaining the customer-centric nature of the Group, while exploring growth opportunities in both the countries where eCG already has a presence and in prospective markets.

About the team:

The Central Analytics team is responsible for Global Analytics and building Analytics capabilities across all Business Units.
"We make decisions data-driven, by providing high-value data, deep insights, and addictive tools."

eBay Classifieds Global Marketing Analytics is an international team that supports our stakeholders from Global Growth and Marketing teams across the eBay Classifieds portfolio. We help marketers make informed decisions by providing insights via exploring campaign performance data and metrics, investigating customer engagement from marketing touch points, setting up the right measurement frameworks and models, and training marketers on self-serve analytics tools. Our scope covers Digital Marketing (Paid Search, Retargeting, Display and Paid Social), CRM, offline Marketing, and more.

About the role:

We are looking for a talented analytics professional to join our Central Marketing Analytics team.

Your main focus will be to contribute to our Digital Marketing performance from an Analytics standpoint.

As a member of the global analytics team, you will be proficient with data tools and sources, thrive on solving highly analytical problems, and turn data into actionable insights. This global role comes with the challenge of understanding and contributing to many facets of the business, including advertising operations, product, finance and data management.

This role is data and analytically intensive. Successful candidates should be quick learners, strategic thinkers, operational and execution driven facilitators, problem solvers, and have an entrepreneurial spirit. This role is heavily cross-functional and ideal for candidates who enjoy both defining and solving complex problems, while getting deeply involved in the design of our future advertising platforms and tools.

Skills in problem definition, rigorous analysis, recommendation development and influencing capabilities will also be critical, as well as demonstration of exceptional interpersonal skills, initiative and integrity.

Key Responsibilities & Accountabilities:
  • As a main focus, contribute to the success of our Digital Marketing activities from an Analytics perspective.

  • Understand the holistic marketing picture and how every channel has an impact on the others as well as on the overall traffic and conversions performance of the eCG sites and generate insights to get the most out of our Marketing spend.

  • Support our Global Growth stakeholders sitting across the globe, and help them track and improve efficiency in Digital Marketing campaigns: Paid Search, Display, Retargeting and Paid Social.

  • Structure complex, ambiguous business questions and utilize analytical skills to synthesize actionable business insights, to the benefit of commercial leaders in the organization.

  • Design, plan, and execute methodologies to measure successes of business initiatives.

  • Analyze results and trends across business units, verticals & revenue streams, to uncover opportunities and improve business performance.

  • Collaborate with other analysts/data scientists and help guide strategy based on learning from other analyses/projects across the organization

  • Perform ad-hoc analysis and benchmarking as needed.

  • Create and maintain insightful automated reports and dashboards utilizing typical data quality functions.

  • Work closely across the matrix with teams like Marketing, Global Growth, Product & Technology, Engineering, Finance, and more.

  • Scale analytics best practices and knowledge sharing across the organization.

  • Continually improve your knowledge of analytics tools, our data warehouse, the business, and best practices.

Minimum qualifications:
  • Bachelor’s degree in Mathematics, Computer Science, Business, Engineering or other quantitative field

  • 4+ years of professional experience in using data to facilitate business decisions

  • 2+ years of experience in the digital marketing space

  • Excellent communication (written/verbal) and presentation skills in English

  • Exceptionally attentive to detail and embracing of teamwork

  • People-oriented; eager to build positive and productive relationships with a variety of stakeholders

  • Ability to shift priorities quickly, while maintaining a high degree of organization and control

  • Good knowledge of Google Analytics measurement framework and UTM tracking

  • Experience manipulating large data sets, interpreting data trends and using a multitude of disparate data sources and tools

  • Strong skills in data retrieval (e.g. SQL, R, Hadoop or Python) and a good grasp of statistics

  • Experience in at least one visualisation tool (Tableau, Looker, Data Studio, PowerBI, etc.)

  • Highest proficiency in Excel & PowerPoint

What we offer:
  • Dynamic, very international team with highly skilled personalities, a passion for e-commerce, integrity and a good sense of humor.

  • High team autonomy and agile environment

  • The chance to work closely with other teams across Europe, North America and APAC.

  • A competitive salary and benefits, and an excellent working environment.

  • Silicon Valley amenities, such as iPhones and MacBook Pros, exciting high spec dev machines and very nice office facilities.

  • An opportunity to build applications, which will be used by millions of people globally


Interested?

From the moment that you join, we seek to make your employment experience an outstanding and engaging one. If you are hardworking and thrive in a reciprocal and friendly environment then apply and send us your CV.

Benefits:

Benefits are an essential part of your total compensation for the work you do every day. Whether you’re single, in a growing family, or nearing retirement, eBay offers a variety of comprehensive and competitive benefit programs to meet your needs.

We love creating opportunities for others by connecting people from widely diverse backgrounds, perspectives, and geographies. So, being diverse and inclusive isn’t just something we strive for, it is who we are, and part of what we do each and every single day. We want to ensure that as an employee, you feel eBay is a place where, no matter who you are, you feel safe, included, and that you have the opportunity to bring your unique self to work. To learn about our Diversity & Inclusion click here: https://www.ebayinc.com/company/diversity-inclusion/

Covid-19:

People are the heart of the eBay Classifieds business, and their health and well-being are our first priority.

We continue to monitor local government guidance and partner closely with medical advisors to determine the safest and best next steps for everyone. As a result, most teams are working remotely, with a few teams able to collaborate in person with enhanced safety procedures. We will discuss the particular case for your region during the interview process. As a general rule, interviews will be completed remotely over video calls.

eBay Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected]. We will make every effort to respond to your request for disability assistance as soon as possible.

For more information see: EEO is the Law Poster and EEO is the Law Poster Supplement

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