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In Conversation with Lamar Hayes, IDEA Manager

At lululemon, in partnership with our Black People Network, we are celebrating this month by educating our collective and celebrating and amplifying Black voices. 

So when we asked Lamar Hayes, IDEA Manager, who is based out of our Los Angeles Store Support Centre what taking space means to them, he had to share the following ↓ 


1.     What does “taking space” mean to you?

Taking space is an ideal that has not always been granted to someone like me. It frankly leaves me with thoughts of “what space is left”, sometimes. As I reflect on how I want to act, taking space means that room has been created and/or designed for me to be included, valued, and heard. The space I take is to shed light on how space was not always created for everyone and generate space for others to express their value in their own way.

2.    As a Black/African American individual, what are the benefits of taking up space? What impact can it have on others?

For me, the benefits are believing what was instilled in me at a young age from my family – you are Black, you are beautiful, and you have worth. Taking space lives into generational pursuits of equity & equality. My family always taught me the history of African Americans and the fight for justice. Holding that perspective of what used to be, the impact can reflect progress in our societal systems and establish pathways for mapping future spaces equitably.

3.    You’re apart of the Black People Network at lululemon, what has the network provided for you?

Community, connection, and joy. The Black People Network continues to be a place of inspiration, restoration, laughter, healing and so much more. Every meeting, I am ecstatic and grateful to show up as I am and release any pressure to be who someone wants me to be. I leave with a big smile and gratefulness for just being in their presence. The collective and individual potential of the Black People Network is powerful. I am honored to be a witness and contributor.

4.    As an IDEA Manager, what has been your proudest moment or project you’ve worked on to date while at lululemon?

Oof. Hard question here. One that comes to mind is a recent call I led last December about Kwanzaa. David Lewis-Jimmerson, the Black People Network Lead at the time, encouraged me to host this call. The best part was interviewing my parents as the main voice for sharing the origins of Kwanzaa, our family traditions, and how it brings together principles that can be applied universally. I would have never imagined I would lead a call that spoke about Black History, the joy and celebrations of Kwanzaa and have my parents be the main feature. My parents have instilled so much in me, and I am grateful for the opportunity to bring their wisdom and joyous personalities to our lululemon audience.

5.    From your experience, how has having a diverse and inclusive workplace contributed to the success of lululemon?

Thinking back to when lululemon shared business commitments about DEI, having an inclusive and diverse workplace contributes to defining what success will be like for lululemon. As a previous store employee, I did not always feel their version of success prioritized everyone’s workplace experience, especially those of marginalized communities.

As a part of the IDEA team, I have had the privilege of learning more about our senior leaders and business partners that are and have been committed to this work. Understanding more about who I am working for has allowed me the choice in knowing not only who is leading us but what they value. That transparency can contribute to an institutional awareness that success should include everyone.

Success comes when we are informed, equipped, and empowered to position ourselves where we want to be. A diverse and inclusive workplace will support equitable access, experiences, and opportunities. That is the success I see ahead for us.

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