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WorkPride 2024 (in Spanish): La comunicación inclusiva en el ámbito corporativo ‘Un reto y también una oportunidad’


Cada lenguaje tiene sus propios códigos, no es igual el lenguaje que se usa en una comunicación interna, en un email corporativo o en una campaña publicitaria.

 

En este panel abordaremos el reto que supone el uso de un lenguaje más inclusivo desde el ámbito corporativo. Cómo adoptar el lenguaje inclusivo en diferentes ámbitos profesionales como marketing, recursos humanos, comunicación, legal...  Así como su relevancia a la hora de transmitir los valores de una empresa, atraer talento y llegar a los clientes de forma abierta al conjunto de una sociedad cada vez más diversa.


Patrocinado por: Booking.com, NTT DATAWarner Bros. Discovery
Booking.com inclusive employerNTT DATA UK&I inclusive employerWarner Bros. Discovery inclusive employer


- Únete al próximo evento de Workpride 2024 en Español aquí: Cómo es un networking diverso, abierto e inclusivo. ¡Sé tú y brilla!

- Únete al próximo evento de Workpride 2024 en Inglés aquí: Inclusive Hiring Practices: Attracting a Diverse Workforce


Sobre myGwork: 

myGwork es una comunidad de negocios global LGBTQ+. Ofrecemos un espacio seguro para que las personas conecten con profesionales inclusivxs, encuentren trabajos, asistan a eventos y se mantengan al día con las últimas noticias LGBTQ+. 

Speakers:

  • Adrian Bono
    Adrian Bono
    Media Consultant & Journalist
    The Tapa Newsletter
    I am a media consultant specializing in media partnerships and a journalist covering mis/disinformation. I have worked on fact-checking and debunking techniques in the US and Europe while promoting media and news literacy. Digital verification enthusiast (prebunking/gamified inoculation, geolocation, reverse image search and other nerdy terms). In the last decade I founded two online publications in the Americas covering politics and pop culture and my opinion has been featured in the BBC, NPR, Al Jazeera and Univision. I have also appeared as a contributor on The Guardian, Monocle and New York magazine. For over ten years, I have covered US and Latin American politics and worked for influential Latin American publications such as Infobae and the Buenos Aires Herald.
  • M
    Ricardo Martin
    Ricardo Martin
    Country Head of Communications and Government Relations
    ABB
    Passionate about good stories, about listening them, reading them but, above all, telling them. My professional career has led me to be able to tell amazing stories about science, technology and innovation. I contribute creating brand and technology awareness and trust by applying innovation in the fields of corporate and business communications.
  • Jose Gomez
    Jose Gomez
    Operations Coordinator
    Risoul RS
    Mechatronic engineer, Operations coordinator at Risoul Mexico, 34 years old, horror and anime enthusiast. Friendly, sociable and always willing to help.
  • Gabriel Fallas
    Gabriel Fallas
    INSTITUTO POLITECNICO INTERNACIONAL
  • Dalia Elena Martínez Zazueta
    Dalia Elena Martínez Zazueta
    Diversity, Equity and Inclusion manager Latam
    Warner Bros. Discovery
  • David Velduque
    David Velduque
    Founder & Executive Producer / Film Director / Branded Conte
    Neurads
    Creative Producer & Founder at NEURADS / Film Director / Branded Content Specialist
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